Ideas for the
next version
of your business.

Practical thinking about search, websites, advertising, branding, AI and building businesses in the UAE.

A few months ago, a friend of mine who runs a SaaS platform out of Dubai called me in a bit of a panic. His sales…

If you’re running a business in Dubai and wondering how to stand out in the crowded B2B marketplace, you’re not alone. A recent Reddit thread on…

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Ideas are
the easy part.

Tell us where you want to go. We'll help you work out how to get there.